Microsoft Prepares Xbox 360 Arcade Bundle for Japan

Microsoft officials have announced that the company will launch the Xbox 360 Arcade package in Japan on March 6th as their latest attempt to increase their success in that region.

Originally launched last fall as a replacement for the Core model, the Arcade package features no hard drive, but does include a 256MB memory card, wireless controller, composite AV cable, HDMI 1.2 output and five free Xbox Live Arcade titles, all for ¥27,880 ($261), a fifth less than what the Core currently costs in that region, though it remains unknown whether the Core will continue to be marketed alongside the Arcade.

While the Xbox brand hasn’t seen great success in Japan, the 360 has seen greater sales than its predecessor, with a rate of 4,000 units being moved per week (thanks in part to the introduction of the Core package in late 2006), according to Media Create. Figures from Enterbrain as detailed by the Associated Press show that only 257,800 Xbox 360 were moved last year, versus 1.2 million by the PlayStation 3 and 3.6 million of Nintendo’s Wii.