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Xbox LIVE Gold Subscribers Use Service an Average of 3 Hours a Day

Microsoft is claiming that Xbox LIVE Gold subscribers use the online service three hours a day on average. Forty percent of that time is spent on non-gaming services, such as Netflix and Last.fm, according to COO and CFO of Microsoft’s Interactive Entertainment Business Dennis Durkin.

The comments were made during the BMO Capital Markets Annual Digital Entertainment Conference in New York yesterday, according to gaming news site Gamasutra.

Durkin also said yesterday that Xbox LIVE’s digital transactions business — which includes downloadable content, XBLA games and Games on Demand — is now larger than its subscriptions business, and that content is key to LIVE’s success.

Stefanie Fogel

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Stefanie Fogel

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