Sega Sports Explodes at E3






Acclaimed Sega Sports Franchise Launches onto Multiple Platforms and Expands
to Include Tennis, College Football and Hockey Titles


ANGELES, CA – Electronic Entertainment Expo (E3) – (May 17, 2001) – Sega
Sports(tm) is everywhere! Sega® of America today announced a bold new
direction for its Sega Sports franchise, expanding its unparalleled line-up
onto all gaming platforms, and creating games in all major sports categories.
Sega’s move reinforces its commitment to becoming the leading third party
publisher worldwide. To kick things off, Sega Sports announces two key titles
with "Sega Sports(tm) NFL 2K2" and "Sega Sports(tm) NBA
2K2," for the Sega Dreamcast(tm) video game console, the PlayStation®2
computer entertainment system from Sony Computer Entertainment Inc. and the
Xbox(tm) video game system from Microsoft® this Fall. 


we build toward our future to become the world’s leading publisher of
interactive entertainment, we remain committed to expanding the Sega Sports
brand onto new consoles and new sports categories," said Peter Moore,
president and COO, Sega of America. "With top-selling franchises like
‘NFL 2K’ and ‘NBA 2K,’ Sega Sports is core to our business and we are taking
advantage of every opportunity to bring great Sega Sports content to


Sports has built our reputation on our understanding and passion in sports and
taking that knowledge and experience to build ground-breaking video
games," said Greg Thomas, president, Visual Concepts, a member of the
Sega group. "We are looking forward to giving many more players a
superior gaming experience as we expand the line to include all major
categories on all major gaming platforms." 


Sports welcomes to its bold new starting line-up this year the first online
baseball title for Dreamcast, "Sega Sports(tm) World Series® Baseball
2K2," and the first college football title for Dreamcast, "Sega
Sports(tm) NCAA College Football 2K2," as well as bringing back the
popular Sega Sports(tm) NHL 2K series. In addition, the sequel to last year’s
smash hit, "Virtua Tennis(tm)," will join the Sega Sports brand


next generation of Sega Sports titles in development include:

"Sega Sports(tm) World Series® Baseball 2K2" with Boston Red Sox®
Pitcher Pedro Martinez 

"Sega Sports(tm) NFL 2K2" with Minnesota Vikings Wide Receiver Randy

"Sega Sports(tm) NBA 2K2" with Philadelphia 76ers Guard Allen

"Sega Sports(tm) NCAA College Football 2K2" with Heisman Trophy
Finalist Drew Brees 

"Sega Sports(tm) Tennis 2K2" with Venus Williams and Serena Williams

"Sega Sports(tm) NHL® 2K2" with Colorado Avalanche Center Chris


the first pitch, kick- or tip-off – this is just the beginning for Sega



of America is the American arm of Tokyo, Japan-based Sega Corporation,
responsible for the development, marketing and distribution of Sega video game
systems and video games in the Americas. Sega Corporation is a nearly $2.5
billion company recognized as the industry leader in interactive digital
entertainment media, offering interactive entertainment experiences both
inside and outside the home.


Sony Computer Entertainment 

as the undisputed industry leader, Sony Computer Entertainment America Inc.
markets the PlayStation® game console and develops, publishes, markets and
distributes software for the PlayStation game console and the upcoming
PlayStation®2 computer entertainment system for the North American market.
Based in Foster City, Calif., Sony Computer Entertainment America serves as
headquarters for all North American operations and is a wholly-owned
subsidiary of Sony Computer Entertainment Inc. These titles are not yet
officially proposed to Sony Computer Entertainment America.



( is Microsoft’s future-generation video game system that
delivers new and unforeseen gameplay experiences. With more than three times
the graphics performance of the newest generation of game systems, Xbox
unleashes game designers’ creativity to produce games that are challenging,
exhilarating, surprising and fun.


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