Mmorpg Adventurequest Worlds Gets 400,000 Daily Hits

November 24, 2008


WOW-SIZED NUMBERS Site getting 400,000 daily hits rivaling WoW; Retention rate
unheard of 33%

Artix Entertainment, which four
weeks ago added a browser-based MMORPG called AdventureQuest Worlds to its
three-title lineup, has revealed their site is getting 400,000 unique hits per
day (12 million per month), a stunning number which compares favorably with
Blizzard’s World of Warcraft’s recently announced 11 million subscribers.

Artix, a small, Florida-based
family-owned studio that offers three other RPG titles AdventureQuest, MechQuest,
and DragonFable, has enjoyed a high success rate in the past five years with
over 60 million accounts created for their games.

“Our small web games have
consistently attracted a lot of players,” said Adam Bohn, founder of Artix. “The
12 million unique hits per month is the average. We’ve actually hit an all-time
monthly high of 17.6 million unique hits.”

Bohn also revealed a site retention
rate which may be one of the highest in the games industry. “Of the unique
visitors to our website, about 33% of them have an active account with us in at
least one game.”

Why are these numbers so huge?

Bohn cited a mix of three possible
reasons. “First is customer loyalty. We’ve worked hard to build a very loyal and
sizable player base who followed us into the online world when we released
AdventureQuest World,” said Bohn. “Second is the combination of quality games
and the fun factor. The third reason, which we think is unique in the world of
MMORPGs – including browser-based MMORPGs – is our commitment to updating every
one of our games every week., which is the hallmark of all Artix games. We’re
proud of our consistent track record of listening to our players and responding
quickly to their input.”

AdventureQuest Worlds provides
players with exciting adventures battling armies of monsters in real-time combat
and enjoying new weekly quests alongside thousands of other real players.
Players can customize their characters with armors, capes, helms, and
custom-crafted weapons from the Blacksmith’s Shop at any level. Players have the
freedom to change among different character classes at any time, and can
level-up all of the classes to the max to unlock new skills and specialty shops
along the way.

Players can visit  to sign up for
an account and play online for free. No downloads required. Other Artix RPG
titles include MechQuest at
, DragonFable  at
and AdventureQuest at