Ignition Signs Nintendo DS Title

IGNITION SIGNS NINTENDO DS(tm) TITLE

IT’S ALL HAPPENING AT THE ZOO!

GLENVIEW, IL-November 16, 2004-Ignition has
secured North American and European rights to publish Zoo Keeper, a puzzler from
developer SUCCESS Corporation that will be one of the first Japanese launch
titles for Nintendo’s highly-anticipated new handheld video game system – the
Nintendo DS(tm).

Using the Touch Screen, players tap the
Nintendo DS stylus to swap the positions of animals on the screen to create
lines of three or more of the same type. These animals are then "captured,"
allowing other animals to fall into their place. This easy-to-pick-up and
intuitive system is complimented by a unique look designed by the popular the
Japanese developer.

Zoo Keeper includes a variety of play modes
to ensure that gamers have depth of gameplay. Players also can take advantage of
the DS Wireless Communication to play simultaneous two-player modes that only
requires one Nintendo DS Zoo Keeper Game Card.

"Zoo Keeper is perfectly suited for the
Nintendo DS with its use of both the Touch Screen and wireless communication
capability," says Ken Gratz, Product Manager, Director of Product Development at
Ignition USA. "Its simple-yet-addictive gameplay will appeal to young and old
alike, much like the Nintendo DS itself."

"Ignition is a small, but focused team of
passionate gamers who have shown the ability to cherry pick quality games," adds
Mr. Yoshinari, President of SUCCESS. "And we are delighted to be given the
chance to work with such a team."

Features:

" Wireless Communication capability for
two-player (Single-Card Play)

" Five different game modes

" An input system ideally suited to the Touch
Screen

" An instantly understandable and intuitive
game system

" Incredible visuals

" Highly relevant plot involving an actual
zookeeper

Zookeeper will be available late in December
for the Nintendo DS system, with a suggested retail price of $39.99.

About IGNITION ENTERTAINMENT LIMITED

Ignition Entertainment Limited is a privately
owned software developer and publisher of entertainment titles for the Sony
PlayStation 2 and PSP, Nintendo GameCube, Game Boy Advance, and DS, and the
Microsoft Xbox. Ignition was created by a core team of gaming industry veterans
with the purpose of building upon their successful track record within the
international games industry, and to bring a fresh new approach to both the
development and distribution of original gaming product. You can find more
information about IGNITION ENTERTAINMENT LIMITED at


http://www.ignitionent.com
.