Free Realms Celebrates Three Million Player Mark Less than 7 Weeks After Launch

June 12, 2009

Free Realms Celebrates Three
Million Player Mark Less than 7 Weeks After Launch

“3M Pet Party Pack” Granted to
All Three Million Players

Sony Online Entertainment LLC (SOE)
today announced that more than three million unique users have registered for
Free Realms, the free-to-play, family-friendly online video game that launched
on April 28, 2009. Recently awarded recognition by Guinness World Records for
conducting the first concert to take place simultaneously in the real world and
a virtual space during E3 in Los Angeles last week, Free Realms continues to
redefine the scope and pace of online games.

“SOE worked diligently over the past
four years to ensure that Free Realms would take the online space by storm,”
said John Smedley, president of Sony Online Entertainment. “We are pleased to be
able to provide such a vast, in-depth and, most importantly, fun world to an
average of 500,000 new gamers per week.”

To celebrate the rapidly growing
community of players, SOE will grant its first three million Free Realms
registrants the “3M Pet Party Pack,” filled with goodies for use with their
virtual pets, both cats and dogs. In Free Realms, players are free to do or be
anything, including donning the job of pet trainer to raise a pet! From the
in-game Marketplace, players can choose from more than 20 different types of
playful dogs and cats to train, feed, groom and dress up. Players have until
Friday June 19, 2009 (11:59 PM PDT) to redeem the “3M Pet Party Pack”.

Free Realms also features 14 other
fun jobs to master, as well as the Free Realms Trading Card Game: a
full-featured trading card game, playable both digitally within the Free Realms
online game and offline via physical card decks sold wherever you buy trading
cards.

To support the initial release and
launch of Free Realms, nearly one million Station Cash game cards were made
available across five major retail chains. Free Realms players can pop into
select retailers to purchase Station Cash cards, which are used to redeem
Station Cash and buy virtual goodies or upgrade to a Membership status in the
game.

Free Realms is rated E10+ for
Everyone 10 and up with content descriptors of Crude Humor and Fantasy Violence.
To play Free Realms, visit:
http://www.FreeRealms.com
.