September 15, 2009
Combat Arms Breaks 3 Million
Registered User Mark
Nexon America continues explosive
growth
Nexon America’s multiplayer online
first-person-shooter (FPS), Combat Arms, recently surpassed three million
registered users as it continues to add new content and build a loyal customer
base. The evolution of Combat Arms growth contributed to the explosive growth
Nexon America experienced throughout the summer months. Nexon posted a 32
percent increase in revenue for August compared to August of 2008.
Combat Arms, which was launched in
July of 2008, added large chunks of new content this past year, including the
NutShot game feature, Quarantine Mode and Fireteam Mode. NutShot gave players a
chance for a critical hit with a shot in the groin of male opponents, much like
a head shot in all FPS games. Quarantine Mode gives players the opportunity to
play as and against infected, zombie-like soldiers. Fireteam Mode allows teams
of players to take on terrorists in a player-versus-environment setting.
“We have worked extremely hard to
make sure that our players get new, fun and interesting content delivered as
frequently as possible,” said Min Kim, Nexon America’s vice president of
marketing. “The progress we have made with Combat Arms is significant,
substantial and added a great deal to the outstanding summer success for Nexon
America.”
Because Quarantine Mode has proven
to be such a major hit for Combat Arms, Nexon America recently expanded the
player-versus-zombie mode to a variety of additional maps in the game. The game
also added Gatling guns and a new mercenary, Hauser, who gives players a chance
to look like an action hero while taking out the opposition.
“This new content has helped Combat
Arms’ revenues grow by double digit figures for most of 2009, which in turn
helped Nexon America show 35 percent growth for July compared to 2008 and the
great revenues we posted for August” added Kim. “While it has been a struggle
for the games industry in North America, we continue to expand our player base
for all of our games and grow our revenues through the microtransactions
business model pioneered by Nexon.”
For more information about Combat
Arms, go to
http://combatarms.nexon.net.
