Afro Samurai Goes Gold for Xbox 360 and Playstation 3

January 9, 2009

Afro Samurai Goes Gold for Xbox
360 and Playstation 3

Hip-Hop Inspired Samurai Showdown
to Deliver Cutting Edge Gameplay and Striking Visuals

SURGE announced today that Afro
Samurai has gone gold and will be released throughout North America on January
27, 2009 for the Xbox 360 and PLAYSTATION 3. Based on the acclaimed animated
series starring and executive-produced by Samuel L. Jackson, Afro Samurai
expertly blends hip-hop culture and traditional Japanese aesthetics into a
brutally fresh cinematic experience.

Follow Afro on an epic hunt for his
father’s killer, as he ascends into the timeless mysticism of the Samurai code.
Staying true to the soul of the animated series, Samuel L. Jackson reprises his
role as the aloof protagonist and his loud-mouthed sidekick, Ninja Ninja.
Featuring additional material and background for fans of the series and
newcomers alike, players can bludgeon to the beat of music as Afro Samurai is
set to an original hip hop musical score with a new track by The RZA of Wu Tang
Clan fame.

Visually innovative, Afro Samurai’s
striking cross-hatch art style and cut scene paneling gives the game a truly
unique animated look and feel as Afro wages a brutal war against anyone standing
in his way. Featuring a one-of-a-kind combat system, players can dismember
opponents with surgical precision in limitless ways by executing dynamic
finishing moves. Make a statement by cleaving an opponent in two from skull to
sandals or perform cosmetic surgery, samurai style, by lopping off the nose of
an adversary with an effortless swing of the blade. Afro Samurai lets the player
feel the swagger and swordsmanship of the ultimate hip-hop warrior.

To support Afro Samurai’s upcoming
release, a comprehensive national marketing program will generate more than 200
million consumer impressions. Television ad campaigns will run throughout
January and February, consisting of :30 and :15 second spots aimed at cable
programming in the U.S. and Canada. Additional initiatives for this premier
title consist of online and print programs, as well as promotional partnerships
that include Church’s Chicken, one of the largest quick-service chicken concepts
in the world.

Afro Samurai is rated “M” for mature
by the ESRB and carries a suggested MSRP of $59.99. For more information about
the videogame, please visit:

http://www.bloodisbeautiful.com
. For more information about Afro Samurai,
please visit
www.afrosamurai.com
.