Activision Tears it up on Store Shelves with Launch of Guitar Hero III: Legends of Rock

October 26, 2007

Activision Tears it up on Store Shelves with
Launch of Guitar Hero III: Legends of Rock

Activision, Inc. today announced that Guitar Hero
III: Legends of Rock will officially rip it up on retail store shelves
nationwide this Sunday, October 28. To help celebrate the legendary launch, over
3,000 stores across the country are expected to organize their own midnight
launch events this weekend, allowing all aspiring axe-shredders to unleash their
inner-rock star.

Guitar Hero III: Legends of Rock will include
explosive new content and features including a multiplayer action-inspired
battle mode, grueling boss battles, a host of exclusive unlockable content and
visually stunning rock venues. Expanded online multiplayer game modes will also
allow fans worldwide to compete head-to-head for true legendary rock status.
Fresh downloadable content will also be offered on multiple platforms, and
players can now shred to a killer set list from many of the most popular rock
songs ever recorded.

“Where there is music this holiday season, there
is Guitar Hero, and we’re excited to deliver Guitar Hero III: Legends of Rock as
the ultimate guitar-bending experience for our fans,” said Dusty Welch, head of
publishing for Activision/RedOctane. “With an amazing set list, added gameplay
features, online functionality, and new wireless guitars, aspiring rock stars
are going to shred harder than ever before.”

For the first time ever, Guitar Hero fans will
also be able to thrash and burn with new wireless guitar controllers available
for each platform, including exclusive Gibson Guitar’s Les Paul model for the
Xbox 360, Wii, and PLAYSTATION 3. PlayStation 2 gamers will also get to shred on
a new exclusive shape, Gibson’s Kramer guitar, popularized by hard rockers and
known for its body design, pickups, electronics and construction for furious
finger fretting.

Guitar Hero III: Legends of Rock, published by
RedOctane and developed by Neversoft, is rated ‘T’ for Teen by the ESRB and will
be available October 28, 2007. For more information about the Guitar Hero
franchise, please visit the dedicated community site:
www.guitarhero.com.