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FOR
IMMEDIATE RELEASE:
For
Information, Contact:
Michael
J. Larson
Sr.
Publicist, Corporate Communications
Activision,
Inc.
(310)
255-2592
[email protected]
ACTIVISION
ACQUIRES WORLDWIDE RIGHTS TO HIT TELEVISION
SHOW JACKIE CHAN ADVENTURESTM
Company
Enters Agreement with Sony Pictures Consumer Products To Develop Games for
Current and Next Generation Nintendo Platforms
Santa
Monica, CA – May 11, 2001 — Continuing to expand its product catalogue,
Activision, Inc. (Nasdaq: ATVI) today announced that it has obtained the
worldwide rights to develop and publish interactive games for the Nintendo
platforms based on Sony Pictures Family Entertainment’s animated television
series "Jackie Chan Adventures."
Starring
international superstar, Jackie Chan, "Jackie Chan Adventures"
combines eye-popping anime-style animation with fast-paced comedy to create an
action-adventure series like no other. The series, which premiered on Kids’
WB! on September 9, 2000, was named as the highest rated new show among 2 – 11
year olds by Summit Media Group’ Small Screen.
True
to his movie persona, "Jackie Chan Adventures" highlights Jackie’s
amazing athleticism, humor and real life super hero qualities. The show
features Chan as an amateur archaeologist recruited by a secret government
agency to defeat the evil organization called the Dark Hand. Along with his
niece and apprentice Jade, they travel the globe using their combined
intelligence, wit, humor and martial arts skills to locate seven legendary
portals and keep the sinister demon sorcerers from entering the earthly realm.
"Jackie
Chan is one of the most popular action personalities in the world,"
states Ron Doornink, President and COO, Activision, Inc. "Building on the
television series’ rich storylines, we will be able to create viscerally
thrilling games that will give Jackie’s fans a whole new way to experience his
elaborate acrobatic feats and comedic antics."
"Jackie
Chan Adventures" currently airs on Saturday mornings on Kids’ WB! and
will be airing Monday – Friday this fall. The show has consistently won its
time slot holding the number one position for boys 6 – 11 for the last eight
out of eight weeks and has held the number 3 position for boys 6-11 among all
Saturday morning children’s shows. The series is also shown in over 20
countries around the world including key territories such as Australia,
Belgium, Canada, France, Germany, Indonesia, Ireland, New Zealand, Russia,
Singapore, Taiwan and the U.K.
"Kids
all over the world know Jackie Chan and identify with his high energy style
and martial art moves," said Al Ovadia, executive vice president of Sony
Pictures Consumer Products. "We’re confident that our new partnership
with Activision for Jackie Chan Adventures will be a perfect platform for this
action-packed, quick-moving property."
About
Sony Pictures Family Entertainment
Sony
Pictures Family Entertainment Group produces traditional cel animation, CGI
and live-action properties for television around the world. The division is
currently producing JACKIE CHAN ADVENTURES, MAX STEEL, MEN IN BLACK: THE
SERIES, and is distributing PHANTOM INVESTIGATORS for Kids’ WB!; DRAGON TALES,
co-produced with Sesame Workshop, on PBS’s Ready To Learn block; HAROLD AND
THE PURPLE CRAYON for HBO Family, ROUGHNECKS: Starship Troopers Chronicles,
JUMANJI and EXTREME GHOSTBUSTERS airing in syndication; and the upcoming HEAVY
GEAR. SPFE is developing the animated series STUART LITTLE for HBO Family, and
LENORE, an original Internet series with Sony Pictures Digital Entertainment (SPDE).
About
Sony Pictures Consumer Products
Jackie
Chan Adventures is a property of Sony Pictures Consumer Products, based in Los
Angeles, which handles the merchandising and branding efforts for some of the
most recognized properties in film and television. SPCP is a division of Sony
Pictures Entertainment (SPE), whose global operations encompass motion picture
production and distribution, television programming and syndication, home
video acquisition and distribution, operation of studio facilities,
development of new entertainment technologies and distribution of filmed
entertainment in 67 countries.
About
Activision
Headquartered
in Santa Monica, California, Activision, Inc. is a leading worldwide
developer, publisher and distributor of interactive entertainment and leisure
products. Founded in 1979, Activision posted revenues of $572 million for the
fiscal year ended March 31, 2000.
Activision
maintains operations in the US, Canada, the United Kingdom, France, Germany,
Japan, Australia, and the Netherlands. More information about Activision and
its products can be found on the company’s World Wide Web site, which is
located at http://www.activision.com.
The
statements contained in this release that are not historical facts are
"forward-looking statements." The Company cautions readers of this
press release that a number of important factors could cause Activision’s
actual future results to differ materially from those expressed in any such
forward-looking statements. These important factors, and other factors that
could affect Activision, are described in Activision’s Annual Report on Form
10-K for the fiscal year ended March 31, 2000, which was filed with the United
States Securities and Exchange Commission. Readers of this press release are
referred to such filings.
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