2K Play Presents Ringling Bros. and Barnum & Bailey for Wii and Nintendo DS

November 10, 2009

2K Play Presents Ringling Bros. and Barnum &
Bailey for Wii and Nintendo DS

Bring The Greatest Show On Earth from the Big Top to under
your roof top!

Ladies and gentleman, children of all ages, 2K Play and Feld Entertainment today
proudly announce that Ringling Bros. and Barnum & Bailey, the ultimate circus
experience for Wii™, is now available at retailers across North America. This
holiday season, Ringling Bros.® circus fans can get into the act and perform
jaw-dropping stunts, breath-taking acrobatics and even “clown around” under the
Big Top with their family and friends. For players out and about who are looking
for circus fun, Ringling Bros. and Barnum & Bailey™: Circus Friends Asian
Elephants is now available for Nintendo DS™.

“The interactive world of Wii and Nintendo DS
allows circus fans to experience the wonderment and spectacle of Ringling Bros.
in an exciting new way that takes them from spectator to performer,” said Nicole
Feld, Ringling Bros. producer and Feld Entertainment Executive Vice President.

Ringling Bros. and Barnum & Bailey for Wii
features more than 40 action-packed games that test the circus skills of even
the most highly trained professionals. Gamers can soar through the air as a
human cannonball, perform with magnificent Bengal tigers, defy gravity on a
motorcycle in the Spherical Miracle, dazzle the crowd with aerial acrobatics,
and dance with an exotic Asian elephant. Only the best will become certified to
perform in front of thousands in the exciting ZING ZANG ZOOM™ and Barnum’s
FUNundrumSM show venues!

“Precision and concentration are important if
players want to make it to the Big Top in this new game,” said Daniel Raffo, a
fifth-generation Ringling Bros. performer, who has presented tigers for over 25
years. “It doesn’t hurt to have courage either, especially when those felines
get feisty.”

“While the big cats get your adrenaline rushing,
you can only experience real exhilaration by soaring 50 feet above the arena
floor,” added George Caceres, the youngest Ringling Bros. performer ever to
catch a triple somersault. “To triumph on the trapeze in this game, you need
grace and impeccable timing.”

“The trapeze does seem to require some skill,”
said Dustin Portillo, Boss Clown with the infamous Ringling Bros. Clown Alley.
“However, there is a true science to taking a cream pie to the face and you can
master that playing Ringling Bros. and Barnum & Bailey for Wii.”

Also in stores today, Ringling Bros. and Barnum &
Bailey: Circus Friends Asian Elephants for Nintendo DS, gives pachyderm
enthusiasts the ability to care for their very own Asian elephant. Gamers must
ensure their playful pal eats well, stays clean and healthy, and gets daily
exercise. Once the proper training program has been implemented, their circus
friend can star and show off in The Greatest Show on Earth™!

Through an exclusive license with Feld
Entertainment, 2K Play will market the games at select performances of Ringling
Bros. and Barnum & Bailey. Ticketholders will receive promotional information
about the games at the arena and colorful point-of-sales displays will highlight
the game features.

Both titles were developed by 2K’s Cat Daddy
Games studio, the developers of the multi-million seller Carnival Games, and are
rated E for everyone by the ESRB. Ringling Bros. and Barnum & Bailey for Wii is
available for $39.99 and Ringling Bros. and Barnum & Bailey: Circus Friends
Asian Elephants for Nintendo DS is available for $29.99 at major retailers
across North America.

For additional information about the Ringling
Bros. and Barnum & Bailey games, visit

www.Ringlingbrosgame.com
  or to view a complete Ringling Bros. tour
schedule, visit
www.Ringling.com