commented on Halo 4 tackles the movie industry, breaks record for biggest day-one opening in U.S. box office history
Just like Rob just said, this is apples and oranges. The statement the article makes about Halo 4 being more popular than Harry Potter and Avengers is totally innacurate when it is based off profit from sales. If it were based off of copies sold and tickets sold then it would be a great deal more comparable. Still this is interesting to see that the gaming market can keep up with the movie industry in profit.