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Posted by: Matt Liebl

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Yesterday, Sony Pictures Entertainment's multi-platform video entertainment network, Crackle, launched on Xbox LIVE bringing Xbox 360 users a free video service featuring full-length Hollywood movies ant television shows.  As the single best multi-platform source of free, ad-supported Hollywood films and television series, Crackle's partnership with Microsoft further broadens the Xbox 360's expansion into an entertainment hub.

"Crackle is the single best multi-platform source of free, ad-supported Hollywood films and television series," said Phil Lynch, VP Digital Networks and Games at Sony Pictures Television. "By our continued emphasis on cross-platform distribution, we are bringing an unparalleled viewing experience directly to Crackle's target demographic of 18-34 males through their internet-enabled devices. We are thrilled to be a part of Xbox LIVE's entertainment expansion."

"Our partnership with Crackle marks a significant milestone in our vision to bring you all the film and TV entertainment you want, shared with the people you care about, made easy," said Pete Thompson, General Manager, Xbox LIVE. "By bringing Crackle to the Xbox LIVE service and adding the magic of Kinect, we are transforming the way consumers experience entertainment forever."

Crackle's Kinect-supported experience allows consumers to interact with their favorite movies and TV shows in a personal, seamless, and effortless way.   The voice- and motion-activated controls with Kinect and voice search with Bing on Xbox allow Crackle viewers to quickly find the content they want.  Movies included in this free service includes Groundhog Day, Year One, Talladega Nights: The Ballad of Ricky Bobby.

Crackle includes more than 200 films from studios including Columbia Pictures, TriStar Pictures, Screen Gems, Sony Pictures Classics, and much more.  The app is free to all Xbox 360 users with an Xbox LIVE Gold Membership.  In addition, the Crackle service offers over 1,500 full-length TV shows including Bewitched and Different Strokes.

Tags: Xbox LIVE, Xbox 360