Mark Rein “Blown Away” by 50 Cent: Blood on the Sand


We know you love you some 50 Cent, and you’ve already pre-ordered 50 Cent: Blood on the Sand. You’re impressed, and you simply can’t hide it. It’s cool. We ain’t makin’ fun of you. But it’s okay, because Epic VP Mark Rein is equally impressed. A year ago, he told CVG that he was “blown away” by a certain Unreal Engine 3-using game, which turns out to be the new 50 Cent game.

The game’s director, Julian Widdows, recounts what it was like showing the game to Epic’s vice president for the first time. “When we heard he was coming we were like ‘oh no, we’re gonna get killed!’ But he was over the moon, we’re chuffed about it.”

“We’re obviously an Unreal Engine 3 licensee and he just came in for a visit and said ‘oh my god, I can’t believe you’re working on this, it looks phenomenal’. That was it; it wasn’t anything particularly formal, he came in to say hello to his licensees and was blown away by it. That was great for us.”

Rein’s exact words a year ago, when speaking to CVG? “It’s fantastic. I was blown away and I said to them, ‘wow, you’ve got a really great team there.'”