XFINITY TV and HBO GO join MLB.TV on Xbox LIVE
Yesterday, we wrote that the MLB.TV app was released on Xbox 360 and available via Xbox LIVE. That wasn't the only major entertainment app that was made available for Xbox LIVE Gold members, however. Joining the baseball app is Comcast XFINITY TV and HBO GO, all with Kinect integration.
Comcast's XFINITY TV adds an entire library of on-demand services on the Xbox 360, including new Streampix library. The greatest advantage to the XFINITY app is that it won't count against your data cap if you are already a Comcast customer and watch via Xbox 360.
“Since the content is being delivered over our private IP network and not the public Internet, it does not count against a customer’s bandwidth cap," Comcast explained.
Joining Comcast is HBO GO, along with 1,400 titles, including every episode of every season of the best HBO shows. This service is available for no extra cost to customers who already subscribe to HBO through their television provider.
"HBO and Xbox is a marriage of the two preeminent brands in their respective fields," said Otto Berkes, senior vice president of Consumer Technology, HBO. "During my tenure at Microsoft, we always envisioned Xbox as an entertainment hub and the addition of HBO GO represents a coming of age for the platform. The experience is one that will impress both the HBO subscribers and the Xbox fans."
"Today, we are crossing another milestone in our mission to add voice control and voice search with Kinect to the world's best TV shows,
movies, music and sports," said Yusuf Mehdi, Chief Marketing Officer, Xbox. "By offering HBO GO, and its entire catalogue of beloved TV series like The Sopranos, The Wire, Sex in the City and True Blood, we are another step closer to delivering all the entertainment you love
on Xbox 360."