Connect with GameZone

And never miss a story about PlayStation 4

Sign up now

Hide this X

news\

Sony: PS4 ad campaign the biggest in company history

PlayStation 4 Screenshot - 1154967

Sony's advertising campaign for the PlayStation 4 is reportedly the biggest in the company's history. Following the release of today's "For the Players Since '95" video, the platform holder called the PS4's massive advertising campaign "the biggest in our history."

No specific numbers were mentioned, but TSA also reported that Sony is targeting a wider audience with its advertising -- kind of odd considering the hardcore gamer spin in the "This is for the Players" tagline that followed the video.

Sony has already released quite a few ads that have been extremely popular among viewers, including one that debuted during a Monday Night Football matchup last week. We all know football ads don't come cheap.

Matt-liebl-profile
Matt Liebl You can follow Senior News Editor Matt Liebl on Twitter @Matt_GZ. He likes games, sports, musicals, and his adorable dog, Wrigley. And his wife.
Share with your friends
Related Images
Article_list_next_gen Article_list_battlefield3feature3 Article_list_ps3 Article_list_easports Article_list_onlive See all images
blog comments powered by Disqus