news\ May 9, 2013 at 2:40 pm

Sony not planning for major loss with PS4 launch. Well, that's good!


Now this is a novel idea. Sony doesn't plan on losing money with the upcoming launch of the PlayStation 4. Well, hot damn! Sony finally turned a profit during the last fiscal year, no thanks to PlayStation which suffered a 12.2% sales drop year-over-year, but perhaps the company finally has an idea of what to do moving forward. 

"Unlike PS3, we are not planning a major loss to be incurred with the launch of the PS4, said Sony CFO Masaru Kato during the company earnings call.

"[For the PS4] we have a team working on chip development, but we already have existing technology to incorporate and also product investment and all the facilities will now be invested by our partners, other foundries, so we don't have to make all the investment in-house."

Sounds like a wise strategy, Sony. Let's see if it works out.

If you wanna b*tch about Sony, or defend them with your fanboyism, follow me on Twitter: @Matt_GZ.

Matt Liebl You can follow Senior News Editor Matt Liebl on Twitter @Matt_GZ. He likes games, sports, musicals, and his adorable dog, Wrigley, and his wife.
Share with your friends
Related Images
Article_list_next_gen Article_list_battlefield3feature3 Article_list_ps3 Article_list_easports Article_list_onlive See all images
blog comments powered by Disqus