news\ Apr 18, 2012 at 9:08 pm

Saints Row: The Third helps THQ's financial situation


If you've been keeping up with your video game news, then you're probably aware that THQ is in the crapper right now. The company lost a ton of money, and after trying to get the uDraw GameTablet to succeed on the Xbox 360 and PlayStation 3 after it boasted impressive sales on the Wii, the publisher found out just how horrible of a decision that was.

THQ lost $56 million, and all it had to show for it was a warehouse somewhere stacked with those darn uDraw peripherals. It's been hard to tell how and if THQ would bounce back from such terrible losses. Considering just how big the company is, it almost seemed a bit surreal that it would be suffering such crazy monetary dips.

Luckily for THQ, Saints Row: The Third is a game that people gave a legitimate damn about. In a recent investor's press release, the company stated that it expected an increase in sales and revenue following the fourth quarter, which ended on March 31. Numbers bore me, so I'm going to make it really simple:

THQ expects sales between $160 million and $170 million, a nice increase from the previous expectations of $130 million and $150 million. The company really has Saints Row: The Third to thank for that. Also, all of that DLC is really helping out, too. Then there's UFC Undisputed 3, which is contributing just a tad.

As far as THQ's year-end balance, the company predicts that it will be reporting cash and cash equivalents of $76 million, which is a whopping three times higher than its last expected balance.

There, I'm done talking about numbers.


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