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PlayFirst Announces Diner Dash 5: BOOM!

January 15, 2009

PlayFirst Announces Diner Dash 5: BOOM!

Popular Diner Dash Series and Iconic Character Flo Commemorated with special Collector’s Edition

PlayFirst, Inc. today announced the development of Diner Dash 5: BOOM!, the fifth major title in the award-winning, Diner Dash series. In this innovative new game, Flo’s Diner accidentally goes “boom” and it’s up to the player to help rebuild a customized diner. With more than a 1000 possible combinations, each advancing level allows players to earn tips for the purchase of fixtures, décor and more - ultimately creating a one-of-a-kind diner. The final stage of the game will be a unique experience for every player.

To celebrate the release of Diner Dash 5: BOOM!, PlayFirst will lead with a commemorative edition: Diner Dash 5: BOOM! The Collector’s Edition launching February 16th on PlayFirst.com with a PC and Mac version for $19.99. The standard edition of Diner Dash 5: BOOM! for PC and Mac will launch approximately 2 weeks later on PlayFirst.com for $6.99.

The special Collector’s Edition will include exclusive bonus features and game play including:

  • 5 Advanced levels of exclusive Diner Dash 5: BOOM! game play

  • Strategy Guide Walkthrough to reach expert level

  • Behind the Scenes Digital Art Book (sketch art and production concepts)

  • Animated Screensaver and Wallpapers

  • “Flo Over Time” Historical Retrospective

“When Diner Dash exploded on the scene five years ago, it was an instant blockbuster, breaking new ground in casual games and defining the time-management category,” said Kenny Shea Dinkin, PlayFirst’s Chief Creative Officer. “With this fifth sequel we wanted to make sure we were keeping the series just as fresh with new ideas and innovative game play and not relying on the same old stuff: so we blew up the diner! Players of Diner Dash 5: BOOM! will need to seat, serve and save the day through fifty outdoor levels across DinerTown’s wacky neighborhoods before they see their diner rebuilt to their personalized specifications.”

Since the debut of the franchise in 2004, the Diner Dash series has been downloaded more than 550 million times across the globe, making it one of the most popular and recognizable gaming franchises of all time. Diner Dash and Flo have both evolved to be successful brands on multi-platforms including mobile, iPhone, Xbox Live Arcade, PlayStation Network, WiiWare and Nintendo DS.

“Diner Dash remains one of the most popular games of all time,” said Michael Cai from Interpret LLC. “In our 2009 New Media Measure survey of people who actively play games, Diner Dash and Diner Dash2 both ranked among the top twelve games played by the most number of people, in this national survey that includes all types of games.”

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