news\ Nov 27, 2012 at 5:04 pm

Kindle sales 'more than double' last year's record over Black Friday weekend


Black Friday and Cyber Monday, two of the busiest shopping days of the year, were the "best ever" for the Kindle family, Amazon announced today. According to the online retail giant, worldwide Kindle device sales more than doubled last year's record over the holiday shopping weekend.

Much of the Kindle's success over the weekend came during Cyber Monday 2012 which served as the "biggest day ever" for Kindle sales worldwide thanks, in part, to a very enticing deal for the Kindle Fire (just $129). With that being said, the Kindle Fire HD is the "most gifted and most wished for" product on Amazon worldwide since its launch earlier this year.

Additionally, the top 4 spots on the worldwide Amazon best sellers list since launch nearly three months ago are Kindle e-readers and Kindle Fires. 

“Kindle e-readers and Kindle Fires have held the top 4 spots on the Amazon worldwide best sellers list since launch, and that was before the busiest shopping weekend of the year,” said Dave Limp, Vice President, Amazon Kindle. “We’re excited that customers made this Black Friday and Cyber Monday the best ever for Kindle worldwide—Cyber Monday was the biggest day ever for Kindle sales, and we’re looking forward to millions of customers opening a new Kindle this holiday season.”  

For those looking to purchase a Kindle Fire this holiday season, below is what is available for purchase on as well as retailers like Best Buy, Radio Shack, and Staples:

  • The $69 Kindle—small, light and fast, Kindle is the perfect entry-level Kindle for any reader.
  • Kindle Paperwhite—the world’s most advanced e-reader—only $119.
  • Kindle Paperwhite 3G—with the unparalleled added convenience of free 3G, no hunting for or paying for Wi-Fi hot spots, no monthly fees, and no annual contracts—only $179.
  • Kindle Fire—all-new upgraded version of the best-selling standard definition Kindle Fire with a faster processor, twice the memory and longer battery life - all for an even lower breakthrough price—only$159.
  • Kindle Fire HD—the world's most-advanced 7” tablet, with a stunning custom HD display, the fastest Wi-Fi, exclusive Dolby audio, powerful processor and graphics engine, and 16 GB of storage—only$199.
  • Kindle Fire HD 8.9”—comes with all the same advanced technology on a stunning 8.9” large-screen 1920x1200 HD display with 254 ppi and a powerful OMAP 4470 processor and graphics engine—only $299.
  • Kindle Fire HD 8.9” 4G—the same high-end large-screen HD tablet, 32 GB of storage, plus ultra-fast 4G LTE wireless powered by the latest generation 4G chipset, and groundbreaking $49.99 one year 4G LTE AT&T data package—only $499.
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