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Entertainment Rights And Compedia Partner To Develop A Postman Pat Interactive Game

August 11, 2008

ENTERTAINMENT RIGHTS AND COMPEDIA PARTNER TO DEVELOP A POSTMAN PAT INTERACTIVE GAME

New PC Game to Hit Shelves Spring 2009

Compedia, an industry leader in the international edutainment games market, today announces it's partnership with Entertainment Rights Plc, a leading global entertainment media company whose growing portfolio includes some of the world’s most popular children’s, family and retro brands. Through the deal, Compedia will develop and launch worldwide a new educational based Postman Pat® CD-Rom.

The Postman Pat® CD-Rom, aimed at children aged 3-6 years, features interactive games designed to develop language and learning skills and the game complements the brand new series Postman Pat® Special Delivery Service (SDS) which is due to premiere on BBC 2 Autumn 2008 and roll out internationally thereafter. The series sees Postman Pat® in a brand new job as he takes on a promotion as Head of SDS and the new show has an expanded diverse cast, a fleet of new vehicles, a new town and highly-charged storylines. The show has been sold in to 80 plus territories worldwide.

Each game features high quality graphics and is packed with engaging activities, charming songs, and rewards that will challenge and motivate children, making the learning experience great fun.

Laura Turner-Laing, VP Global Digital & Music, Entertainment Rights Plc, said, “Following our successful partnership with Compedia on the Casper® and Lassie® CD-ROMs, we are delighted to partner again to bring Postman Pat® to its fanbase and a wider audience. This deal forms part of a lineup of the new TV series: Postman Pat® Special Delivery Service (SDS) promotional partnerships across multiple formats. With over 25 years history, we are now taking the much loved and well known characters of Postman Pat® into a dynamic new environment whilst maintaining the brands essential integrity.”

Shai Newman, Executive Director, Compedia commented: "After selling millions of CD ROMs into 42 countries worldwide, we are excited to launch a new Postman Pat® game on CD-Rom. This new title allows many people to play the game and enjoy the fun of learning. Compedia is delighted to partner with Entertainment Rights to bring quality family-friendly games to the market"

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