EA Challenges Players To Master Popular Pastimes With New For Dummies Games

October 30, 2008

EA CHALLENGES PLAYERS TO MASTER
POPULAR PASTIMES WITH NEW FOR DUMMIES GAMES FOR NINTENDO DS AND PC

At Home or on the Road, Have Fun
Playing and Learning Travel Games, Poker and Brain Training

The Casual Entertainment Label of
Electronic Arts Inc. (NASDAQ:ERTS) announced today three new video games
inspired by the world famous For Dummies® brand are available in stores now:
Travel Games For Dummies® for Nintendo DS™, Brain Training For Dummies® for the
PC, and Poker For Dummies® for the PC. Developed in collaboration with Beanbag
Studios, under license from Wiley Publishing, Inc., the For Dummies titles
enable players to learn, improve or find new ways to play the world’s most
popular games and activities.

“The For Dummies titles provide a
fresh approach to playing your favorite games,” said Robert Nashak, Vice
President of EA Casual Studios. “Whether you’re a poker buff, a sudoku master,
or a crosswords enthusiast, these games will provide you with hours of engaging
game play, and teach you something new along the way.”

Travel Games For Dummies is the
first title for Nintendo DS in EA’s For Dummies series of games, and offers
three exciting games in one. The game is packed with over 600 puzzles for
Solitaire, Sodoku and Crosswords enthusiasts. In Solitaire, players can try
their hand at 10 different Solitaire games from the classic Klondike, to more
advanced versions like Pyramid and Scorpion. Sudoku fans will learn to play like
pros as they choose from hundreds of puzzles, using the full-featured practice
mode with optional hints to solve them in record time. Fans of Crosswords will
be completing puzzles in no time, using hint options like clues and letter
choices when they need help. Travel Games For Dummies arrives on store shelves
today in the US and Canada. Travel Games For Dummies will also be available in
select countries across Europe in early 2009 and will feature Solitaire, Sudoku
and Chess.

Players can also learn, practice and
play For Dummies titles on their PC with the release of Brain Training For
Dummies and Poker For Dummies. Brain Training For Dummies gives players a mental
workout as they tackle 15 fun and interactive brain games, including Shape
Sense, Memory Math, and Lightning Letters, with more than 350 total puzzles to
play. Poker For Dummies provides both novices and experts with the tools to
master three popular Poker games: Texas Hold’Em, Omaha and Seven-Card Stud.

EA’s series of For Dummies games
make learning new ways to play easy and fun. Each title features an easy to
navigate interface that enables players to progress at their own pace. Players
can choose to begin reviewing the basics in a simple tutorial mode or they can
quickly jump into a practice mode getting hints, tips and help as they play.
Then, players put their new skills to use in a full game play mode that provides
hours of challenging fun!

Travel Games For Dummies is rated
“E” for Everyone by the ESRB and has a US MSRP of $29.99. Brain Training For
Dummies, rated “E” for Everyone by the ESRB, and Poker For Dummies, rated “T”
for Teen by the ESRB with a descriptor of Simulated Gambling, are available for
the PC at retail stores now and have a US MSRP of $19.99. Several fun and
challenging For Dummies games are also available for download on EA’s online
gaming destination, Pogo™, at www.pogo.com
including Poker For Dummies, Brain Training For Dummies and Solitaire For
Dummies. Additional For Dummies titles will become available on Pogo throughout
the year and into 2009.

For more information on EA’s For
Dummies titles, visit
http://www.fordummies.ea.com