EA shares fall 3% amid SWTOR sales concerns
Star Wars: The Old Republic may have set records when it first released back in December, but even that may have been too little to calm investor worries. These worries have apparently caused Electronic Arts' stock to fall nearly 3% to $17.75.
BioWare's SWTOR has fallen short of initial sales expectations said analyst Todd Mitchell to the Wall Street Journal which caused the company to lower its earnings estimates for the 2013 fiscal year.
"Specifically, initial sales appear to be below expectations, and casual observation of early play is causing us to rethink our churn assumptions," Mitchell wrote.
In the meantime, BioWare has had its hands full with the recent 1.1 content update which has angered fans with a glitch in the Ilum open world PvP system.
On an additional note, EA and BioWare have faced more controversy with the "cancel subscription" button disappearing from the game's site - just a day before the free subscription period ends and customers are automatically charged for renewal.