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Call of Duty: Modern Warfare 3 Beating Its Own Records

Call of Duty: Modern Warfare 3  - 871964

Activision announced today that Call of Duty: Modern Warfare 3 established an all new five day worldwide sales record.  This new record sits pretty at $775 million.  The record exceeds the record of $650 million set a year ago by Call of Duty: Black Ops and $550 million two years ago by Call of Duty: Modern Warfare 2.  These sales, during the 5-day period, have out sold any theatrical box office, book, or other video games sale.  The Call of Duty franchise is currently exceeding $6 billion in sales.

According to Microsoft, 7 million multiplayer hours were logged the first day of Call of Duty: Modern Warfare 3’s release date – November 8th, 2011.  This is a 19% increase from Call of Duty: Black Ops at 5.9 million hours.

Can Activision continue this trend for its products?  Is each game release a personal challenge to beat last year’s title?  The developer has certainly set a trend in sales, only 2012 will have the answer if it will continue or not.

Ac
Andrew Clouther Human, historian, teacher, writer, reviewer, gamer, League of Pralay, Persona fanboy, and GameZone paragon - no super powers as of yet. Message me on the Twitters: @AndrewC_GZ
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