news\ Jan 6, 2012 at 1:16 pm

Apple predicted to slash iPad 2 price to $399 by March


Earlier today, reports that Apple had plans to release 2 iPads in 2012 surfaced.  This was fueled by rumors that they would release the iPad 3 in March, followed by the iPad 4 in October.

The rumors, which were sourced from component makers in Taiwon, revealed that the launch of the iPad 3 in March could result in a price cut of the iPad 2 - which currently starts at $499.

"Apple will take the advantage of the iPad 3 launch to slash the price of its iPad 2 to $399," the sources claimed.

According to these same sources, the $100 price cut would "enable Apple to fend off competition from non-iPad vendors including Sony, Motorola Mobility and Samsung Electronics, who currently price their tablet PCs at $359 or above".

"However, the competition in the segment may continue to heat up in the second quarter of 2012 as Google reportedly may also launch an own-brand tablet PC in April, competing with Kindle Fire in the entry-level segment," they explained.

If that's the case, then hopefully we can expect further price cuts for the iPad as Apple attempts to remain competitive.  Amazon's Kindle Fire sold extremely well this holiday season, with Amazon claiming it was "the most successful product we've ever launched."  Some have estimated that the Kindle may have stolen 2 million sales away from the iPad over the 2011 holiday season.

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