news\ Jun 26, 2013 at 2:30 pm

Activision wants to see a 'struggling' Nintendo Wii U be successful

Black Ops 2 on Wii U GamePad

When it comes to third-party publishers I'd argue that Activision has been one of the more supportive ones when it comes to the Nintendo Wii U. When the system first released, Activision had supported it with several big titles including Call of Duty: Black Ops 2 and Skylanders.

It's a totally different landscape for the Wii U now that it has been out for a new months and has failed to attract a large enough consumer base to appeal to publishers. It's the whole risk versus reward thing has many publishers hesitant to put games out on the system, but despite a low consumer install base, Activision has "vested interest in making them successful."

"We want to see Nintendo be successful and we want to do anything we can to help them be successful," Activision CEO Eric Hirshberg told GamesIndustry.

"Obviously the Wii U is struggling - that's not a secret, I don't think there's any other way to read the narrative right now - but they're a really good company and they've got some incredible IP that has yet to come, that they honed for that platform," he said. "We have a vested interest in making them successful."

I do find the last bit of his statement a bit interesting given that there are no plans to release Call of Duty: Ghosts on the Wii U. To be a successful platform you need to have successful games; Call of Duty being one of the more popular franchises. But perhaps Activision feels their blockbuster shooter doesn't quite hit the Wii U demographic in a way that would be beneficial to either them or Nintendo.

Call of Duty: Ghosts, the latest entry in the series, is only confirmed for Xbox and PlayStation consoles and PC as of right now. However, the publisher does have plans to release Skylanders SWAP Force on Wii U.


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