February 11, 2008
Glu to
Launch Mobile Game Based on SPEED RACER
Leading Mobile Publisher Unveils First Title
to Come through Partnership with Warner Bros. Digital Distribution
Glu Mobile Inc. today announced that it will be
publishing a mobile game based on the forthcoming Warner Bros. Pictures
live-action film SPEED RACER, a high-octane family adventure written, directed
and produced by the Wachowski brothers, creators of the The Matrix trilogy, with
producer Joel Silver. The mobile game marks the first title Glu will develop and
publish through its strategic worldwide partnership with Warner Bros. Digital
Distribution.
“The SPEED RACER film features key elements that
make a great mobile game —speed, adventure, exciting characters and storyline,”
said Jill Braff, senior vice president of global publishing, Glu. “As buzz
builds for the upcoming film, we’re excited to bring a truly engaging game based
on this highly anticipated film to the mobile phone.”
In addition to the mobile game, Glu will publish
additional mobile content including wallpapers, ringtones, animated
screensavers, voice tones and ringbacks.
“Glu has demonstrated its ability to create the
highest quality games and make them available to a broad audience of mobile
consumers around the world,” said Maria Seidman, vice president, sales
development, Warner Bros. Digital Distribution. “We’re excited to see the
roll-out of SPEED RACER on the mobile platform and we believe we will benefit
from their mobile expertise in reaching SPEED RACER fans around the world on the
mobile platform.”
SPEED RACER opens in U.S. theaters on May 9. The
SPEED RACER mobile game will be released in late April and will be available
worldwide through Glu’s global network of wireless carriers and distributors.
For more information on SPEED RACER, visit
www.speedracerthemovie.com
For information on Glu Mobile games, visit
www.glu.com