Cooking Mama Responds To PETA

November 19, 2008

COOKING MAMA RESPONDS TO PETA BY
HIGHLIGHTING VEGETARIAN OFFERINGS IN LATEST Wii VIDEOGAME RELEASE – COOKING MAMA
WORLD KITCHEN

Food lover and culinary cutie
Cooking Mama is a virtual chef who believes that good home cooked food, properly
prepared from the best ingredients, can bring people together around the table
and make the world a happier place. That’s why Mama is taking a stand with oven
mitts raised high against the latest PETA objection targeting her freshly
released videogame, Cooking Mama World Kitchen, that shipped this week for Wii™
from Majesco Entertainment Company (NASDAQ: COOL). Mama wants people to know
that World Kitchen includes 51 recipes from around the world, ranging from
vegetarian fare like miso soup and rice cakes to international delicacies like
ginger pork and octopus dumplings.

"I would never put rat in my
Ratatouille," said a feisty Mama while beating some eggs. "Like any accomplished
cook, I create my recipes to appeal to a broad range of tastes and preferences.
My only goal is to ensure you leave the table well fed."

Cooking Mama World Kitchen includes
more than 25 vegetarian-friendly recipes including delicious breakfast, dinner,
dessert and snack options. And, while Mama is not a vegetarian, she fully
supports the humane treatment of animals, particularly for her canine protégé
Max who makes his doggie debut in World Kitchen.