SUPERCAR STREET CHALLENGE™ FOR THE PLAYSTATION®2 COMPUTER ENTERTAINMENT SYSTEM AND PC HITS THE HIGH GEAR FOR RETAIL SHELVES

Santa Monica, CA – November 7, 2001 – Activision, Inc.’s (Nasdaq: ATVI) Supercar Street Challenge™ for the PlayStation®2 computer entertainment system and the PC has finished it’s last lap in development and is on its way to North American retail stores nationwide.  The game challenges players to master nine of the most exotic vehicles in the world on 23 fantasy courses set in London, Paris, Monaco, Los Angeles, Munich, Turin and Rome.  Supercar Street Challenge is rated “E” (Everyone) by the ESRB and carries a suggested retail price of $49.99 the   PlayStation 2 computer entertainment system version and $39.99 for the PC.

“Supercar Street Challenge sets a new standard for arcade-style racing games with the innovative Steve Saleen Styling Studio that, for the fist time ever, allows players to design and race their own dream machines,” states Larry Goldberg, executive vice president of Activision Studios.  “Featuring the fastest supercars from the world’s top car design houses as well as an incredible level of detail within the tracks, Supercar Street Challenge makes a great stocking stuffer for race fans and gamers alike.”

Supercar Street Challenge features nine real-world licensed supercars including the Lotus™ M220, Callaway™ C12, Saleen™ S7, Fioravanti™ F100, Pagani™ Zonda C12s, Vision™ CTEK K/2, Bertone™ Pixster, Rinspeed™ E-Go Rocket and the Pontiac™ Concept GTO as well a the capiblity for players to design their own custom racers with the Steve Saleen™ Styling Studio.   From within the studio, players can morph any combination of front-ends, back-ends, tires and rear wings to create a vehicle with a completely custom body. 

Once behind the wheel, players can gain an edge over the competition by taking elaborate shortcuts over sidewalks and though obstacles and buildings.  Additionally, Supercar Street Challenge’s traditional arcade-style gameplay allow players to rub fenders or even smash into blockades without slowing down the action.

Headquartered in Santa Monica, California, Activision, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products.  Founded in 1979, Activision posted revenues of $620 million for the fiscal year ended March 31, 2001.

Activision maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Japan, Australia, and the Netherlands.  More information about Activision and its products can be found on the company's World Wide Web site, which is located at www.activision.com.

The statements contained in this release that are not historical facts are “forward-looking statements.”  The Company cautions readers of this press release that a number of important factors could cause Activision’s actual future results to differ materially from those expressed in any such forward-looking statements.  These important factors, and other factors that could affect Activision, are described in Activision’s Annual Report on Form 10-K for the fiscal year ended March 31, 2001, which was filed with the United States Securities and Exchange Commission.  Readers of this press release are referred to such filings.

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