October 8, 2007

Slingo Quest Comes to Mobile

I-play, the mobile entertainment company, today announced the global mobile launch of Slingo Quest, one of the most successful online casual games, via its global network of distribution partners.

Slingo Quest, the mobile game, delivers a unique and exciting combination of classic favorites, Bingo and Slots, in the puzzle genre which is so loved by mobile gamers. Slingo Quest gives gamers a mind bending puzzle experience, coupled with a fun island hopping storyline. Slingo’s diverse audience perfectly fits with the mobile gaming demographic. The largest group of people who interact with Slingo are 25-59 year old women, who represent a natural cross over with the mobile gaming demographic, with 50% of mobile game players being women between the ages of 26-34. The mobile game has already received critical acclaim:

Slingo will win you over with its great structure and gameplay variety.... With 60 levels on offer, 300 ratings stars to collect and nine game-wide achievements to get, Slingo will keep you clicking away for absolutely ages”
8/10 – Silver Award, Pocket Gamer

“We guessed that this was set to have great longevity; we didn't expect that we would still be hooked 6 weeks later!”
85/100 - Gold Award, Mobile Game FAQ

The hugely successful casual games company, Slingo Inc. is celebrating 10 years of achievement in ‘online casual games’ and boasts over 3.1 million registered users; over 2.1 billion Slingo.com games played since launch; and attracts an average 1.25 million visitors per month. Slingo’s properties are already available via online gaming sites and iTV games channels through its partnerships with Oberon Media and PixelPlay. Slingo Quest’s launch on mobile represents the ‘third screen’, now giving fans the chance to play their favorite Slingo games, whether they’re in the office on their PC, on the go on their mobile, or at home on iTV.

David Gosen, President, I-play, commented: “Slingo Quest is a well loved online casual games property and we’re excited about the impact it will have on mobile. The Slingo franchise is also available via Oberon Media’s online platform and PixelPlay’s iTV platform, and we will naturally be looking to cross pollinate Slingo’s huge online community to mobile.”

Eric Lamendola, Director of Business Development, Slingo Inc. “We’re excited as a content provider to be the first to work with one company with the expertise and distribution capabilities to take our franchise to the three screens of mobile, online and iTV. This can only help the many casual game developers and content providers achieve broad based success. We’re particularly excited about Slingo Quest’s global mobile launch and hope to leverage the success we’ve had online, onto mobile.”

Slingo Quest is launching as ‘Slingo Bingo’ in Europe.

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