Acclaim Entertainment Slams Home Arcade NBA Action with Release of NBA JAM for PlayStation2, Xbox

Legendary Video Game Brand Returns with Rim-Rocking, Over-the-Top, Arcade-Style Gameplay

GLEN COVE, NY, September 23, 2003 - Lacing up its high tops and taking to the air with its legendary NBA video game action, Acclaim Entertainment, Inc. (NASDAQ.SC: AKLM) today announced that it has shipped its eagerly anticipated title, NBA JAM, for the PlayStation®2 computer entertainment system and the Xbox® video game system from Microsoft. Developed by Acclaim Studios Austin, NBA JAM returns with its trademark over-the-top, arcade-style 3-on-3 gameplay, "On Fire," "Big Head" mode and hot spots, as well as all-new rim-rocking moves specifically designed for the next-generation gaming systems.

"NBA JAM is back and it's bigger and better than ever," said David Knies, Director of Brand for Acclaim Entertainment, Inc. "We've designed a game that delivers all of the trademark characteristics that have made NBA JAM a multimillion unit-selling brand, and offer tons of new features that are sure to have fans of all ages screaming BOOMSHAKALAKA!"

The dedicated video game media has the following to say about the game:

• "The original extreme basketball game is back." - Play Magazine

• "Acclaim has rebuilt this series from the ground up." - PSE2

• "Acclaim has upped the JAM ante with a bunch of new features that should appeal to gamers not looking for another basketball sim." - IGN

• "NBA JAM looks like it could be making a strong comeback." - TechTV

NBA JAM includes:

• All of the popular NBA JAM trademark features, including over-the-top 3-on-3 gameplay, "On-Fire" and "Big Head" modes, no fouls, Hotspots, monster dunks and surprising hidden characters and teams;

• All 29 current NBA teams, players and arenas, plus many famous retired NBA arenas and outdoor playground courts;

• Over 70 of the NBA's greatest players from the past 50 years in the all-new Legends Tournament. Including Magic Johnson, Julius Irving, Larry Bird and many others;

• Journey through the NBA of the 1950's - 1990's with era-specific music, uniforms, hairstyles, commentary and moves;

• Over 700 new motion captured animations, including signature moves for current NBA All-Stars and Legends;

• Numerous game modes, including quick-play Exhibition, NBA JAM Tournament, and NBA Legends Tournament;

• All-new Create-A-Player which allows players to build their very own court warrior;

• Purchase upgraded attributes, apparel, cheat codes and other surprises in the all-new JAM Store;

• Commentary by Tim Kitzrow, the original "boomshakalaka" voice of NBA JAM;

• Up to four player multi-player option on Xbox and six player multi-player option on PlayStation®2;

• Three original tracks created by Grammy-winning recording legend Bootsy Collins, as well as his color commentary during Legends' Mode;

• Downloadable secret characters available exclusively on Xbox(tm) Live.

About Xbox Live
Xbox Live, which launched in the United States November 15, 2002, allows gamers to play multiplayer Xbox games with other gamers everywhere via a broadband connection. With a built-in hard drive and Ethernet port, the Xbox console is the only video game system built from the ground up for online gaming, negating the need to buy additional, costly peripherals or upgrades. Xbox Live enables gamers to easily find their friends; talk to other players during game play through the Xbox Communicator headset; download current statistics, new levels and characters to their Xbox hard drive; and play online-all exclusive features to Xbox Live.

"PlayStation" and the "PS" Family logo are registered trademarks of Sony Computer Entertainment Inc. Xbox is a trademark of Microsoft Corporation in the United States and/or other countries.

The NBA and individual NBA member team identifications used on or in this product are trademarks, copyrighted designs and other forms of intellectual property of NBA Properties, Inc. and the respective NBA member teams and may not be used, in whole or in part, with-out the prior written consent of NBA Properties, Inc. © 2003 NBA Properties, Inc. All rights reserved.