August 10, 2007

EA Announces Battlecast Primetime Web Show and New Online Command & Conquer Internet Channel

Critically-Acclaimed Command & Conquer Franchise Caters to Fans with Dedicated Programming

Electronic Arts Inc. today announced the next evolution in the Command & Conquer universe – the launch of a new, dedicated online programming channel for Command & Conquer fans. The flagship show, BattleCast PrimeTime, is a unique program that offers a sportscast look and feel for featured fan multiplayer matches, including expert commentary. The new channel and its original programming are being developed at EA Los Angeles, home to the genre-defining Command & Conquer series. Dedicated solely to Command & Conquer, BattleCast PrimeTime will debut on Tuesday, August 14 on the official Command & Conquer website http://www.commandandconquer.com/.

BattleCast PrimeTime is the ultimate forum for Command & Conquer 3 Tiberium Wars players. Here, advanced players can show off their skills to the world, while newcomers can observe, study, and learn from the best players. Matches will be broken down and analyzed by the people who designed the game. Led by a host and co-host, the show will feature numerous segments including:

• Epic multiplayer match highlights and detailed profiles of each of the fans playing in the featured matches
• Exclusive interviews with Command & Conquer development team members
• News updates surrounding key community events
• Celebrity guest appearances including Joe Kucan, the actor who originated the role of the infamous Kane in the Command & Conquer series

BattleCast PrimeTime will premiere on Tuesday, August 14 on the official Command & Conquer website (http://www.commandandconquer.com/). Additional programming will be announced at a later date.

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