SEGA SHIPS PUYO POP FEVER

Sonic Team’s Classic is Back, and it’s More Addictive than Ever

SAN FRANCISCO (July 20, 2004) -- SEGA® of America today announced the release of Puyo Pop Fever exclusively for the Nintendo GameCube™. The latest version of SEGA’s signature brainteaser comes from Sonic Team with wacky new puzzle pieces and a combo-crazy Fever Mode.

The Puyo Pop franchise has received a major facelift to include new puzzle pieces, featuring triple and quadruple sets of colorful, gelatinous bubbles (or Puyo). Additionally, the new Fever Mode gives a new twist to completing combinations. Having quick reflexes and thinking ahead is rewarded in this fast paced, adrenaline-pumping multiplayer title.

“Puyo Pop Fever is a great puzzle game that members of the whole family can enjoy,” said Scott A. Steinberg, vice president of entertainment marketing, SEGA of America, Inc. “Sonic Team has crafted an entertainment experience that’s surprisingly difficult to pull yourself away from. It will hook you in a matter of minutes.”

Eye-popping 3D graphics enhance the impact when completing massive combinations. The screen explodes in a stunning display of color blasts when you complete chain combinations. Players can also play solo in a humorous, easy-to-get-into Story Mode. Amitie, the story’s perky heroine, will encounter a slew of Loony characters that challenge her to battles of Puyo.

Puyo Pop Fever is rated “E” for Everyone and is available at retailers nationwide for an MSRP of $29.95.

About SEGA
SEGA® of America, Inc. is the American arm of Tokyo, Japan-based SEGA Corporation, a $3.5 billion corporation by market capitalization, recognized as a worldwide leader in interactive entertainment both inside and outside the home. The company develops, publishes and distributes interactive entertainment software products for a variety of hardware platforms including PC, wireless devices, and those manufactured by Nintendo, Microsoft and Sony Computer Entertainment Inc. SEGA of America’s Web site is located at www.sega.com/usa.

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SEGA and Puyo Pop are trademarks or registered trademarks of SEGA Corporation in the U.S. and/or other countries. Nintendo GameCube is a trademark of Nintendo. All other trademarks are properties of their respective owners.
 

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