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Warren Sapp Signs as Cover Athlete for ESPN NFL Football Game

Title First Released Under Newly-formed ESPN Videogames Brand

NEW YORK - (June 18, 2003) - ESPN Videogames today, at a press conference at the ESPN Zone, announced the signing of Tampa Bay Buccaneers' defensive tackle and Super Bowl champ Warren Sapp to serve as the official spokesperson and cover athlete for "ESPN NFL Football."

"ESPN NFL Football" will be the first game released under the newly-formed ESPN Videogames brand announced today as a collaboration between SEGA(R), Visual Concepts, maker of the acclaimed "2K" series, and ESPN, the worldwide leader in sports.

"Warren Sapp embodies the intensity and passion the NFL is known for. He possesses an amazing amount of drive and competitiveness that makes him one of the most intimidating figures in the NFL," said Greg Thomas, president, Visual Concepts Entertainment. "Warren plays like every game may be his last, despite facing double and triple teams on virtually every down. He works tirelessly to shut down his opponents' offense and has a great time doing it, epitomizing what 'ESPN NFL Football' is all about."

Upon joining the Buccaneers in 1995, Warren Sapp immediately made his mark in the NFL and was named Defensive Player of the Year by Football Writers' Association, Football News and ABC. He is also a five-time Pro Bowl pick whose career sack total of 65 puts him second in all-time club history.

"I've been playing sports videogames for as long as I can remember," Sapp said. "You always imagine yourself in the games and dream of the day that it could be a reality and now that it is, I can only say that I am ready to be a part of 'ESPN NFL Football.'"

"ESPN NFL Football" will bring sports gamers the same unparalleled gameplay that they have come to expect from the 2K franchise along with ESPN's well known presentation features that will now be entirely integrated in all ESPN Videogames.

With an all-new play calling system and gameplay that can be scaled to both hardcore sports gamers and rookies alike, ESPN NFL Football will provide a polished and fun experience for football fans everywhere.

Additional titles being released starting this fall under the new ESPN Videogames brand will include: "ESPN NBA Basketball," "ESPN NHL Hockey" and "ESPN NCAA College Hoops." All titles will be available for the PlayStation(R)2 computer entertainment system and the Xbox(TM) videogame system from Microsoft(R).

"ESPN World Series(R) Baseball" is also planned for release.

"ESPN NFL Football" will be available at retailers nationwide this fall.

About Visual Concepts Entertainment
Visual Concepts Entertainment is the maker of the critically acclaimed 2K series of sports games. The company is responsible for the full development and marketing for all ESPN Videogames titles and is committed to delivering the best, fully integrated sports gaming experience for all consumers. Visual Concepts Entertainment is wholly owned by Japan-based SEGA Corporation.

About SEGA
SEGA(R) of America, Inc. is the American arm of Tokyo, Japan-based SEGA Corporation, a worldwide leader in interactive entertainment both inside and outside the home. The company develops, publishes and distributes interactive entertainment software products for a variety of hardware platforms including PC, wireless devices, and those manufactured by Nintendo, Microsoft and Sony Computer Entertainment Inc. SEGA of America's Web site is located at
www.SEGA.com.

About ESPN
ESPN, Inc., The Worldwide Leader in Sports, is a multinational, multimedia sports entertainment company featuring the broadest portfolio of multimedia assets in sports marketing with over 40 business entities. The company is comprised of seven domestic television networks (ESPN, ESPN2, ESPN Classic, ESPNEWS, ESPN Deportes (launching the end of 2003), ESPN Now, ESPN Today), ESPN HD (a high-definition simulcast service of ESPN), ESPN Regional Television, ESPN International (25 international networks and syndication), ESPN Radio, ESPN.com, ESPN The Magazine, SportsTicker, ESPN Enterprises, ESPN Zones (sports-themed restaurants), and other growing new businesses including ESPN Broadband, ESPN Wireless, ESPN Video-on-Demand and ESPN Interactive. Based in Bristol, Ct., ESPN is 80 percent owned by ABC, Inc, which is an indirect subsidiary of The Walt Disney Company. The Hearst Corporation holds a 20 percent interest in ESPN.

NBA, NFL, NCAA, and NHL are trademarks of their respective owners and used with permission. "PlayStation" and the "PS" Family logo are registered trademarks of Sony Computer Entertainment Inc. Xbox is a registered trademark of Microsoft Corporation in the United States and/or other countries. (TM), (R), Game Boy Advance and the Nintendo GameCube are trademarks of Nintendo. ESPN is a registered trademark of ESPN, Inc. ESPN branded elements (C) Disney. All other trademarks are the property of their respective owners.

World Series is a trademark owned by the Office of the Commissioner of Baseball and may not be reproduced without written consent. Major League Baseball trademarks and copyrights are used with permission of Major League Baseball Properties, Inc. Visit the official Major League Baseball website at MLB.com (C) MLBPA - Official Licensee, Major League Baseball Players Association. Visit the Players Choice on the web at www.bigleaguers.com

(C) SEGA CORPORATION, 2003 (C) MLBP 2003 / MLBPA 2003.

About Sony Computer Entertainment America
Recognized as the undisputed industry leader, Sony Computer Entertainment America markets the PlayStation(R) game console and develops, publishes, markets and distributes software for the PlayStation game console and the PlayStation(R)2 computer entertainment system for the North American market. Based in Foster City, Calif., Sony Computer Entertainment America serves as headquarters for all North American operations and is a wholly-owned subsidiary of Sony Computer Entertainment Inc.

About Xbox
Xbox (
http://www.xbox.com/) is Microsoft's future-generation video game system that delivers the most powerful games experiences ever. Xbox empowers game artists by giving them the technology to fulfill their creative visions as never before, creating games that blur the lines between fantasy and reality. Xbox is now available in North America, Japan, Europe and Australia.

Xbox is a registered trademark of Microsoft Corporation in the United States and/or other countries.



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