FOR IMMEDIATE RELEASE 

For Information, Contact:

Maryanne Lataif

Vice President, Corp. Communications

Activision, Inc.

(310) 255-2704

mlataif@activision.com

ACTIVISION'S MAT HOFFMAN'S PRO BMX RANKS #1 FOR SECOND CONSECUTIVE WEEK

Santa Monica, CA - June 7, 2001 - For the second week in a row, Activision, Inc. (Nasdaq: ATVI) continued to top U.S. sell-through charts with Mat Hoffman's Pro BMX(tm). According to NPD's TRSTS Data, the game ranked as the #1 best-selling PlayStation® game console title by dollars and #9 video game overall for the week of May 20 - 26, 2001.

"Mat Hoffman's Pro BMX is on track to be one of the hottest action sports games for the PlayStation game console this year," states Ron Doornink, President and COO, Activision, Inc. "The most authentic BMX title ever, the game delivers a fun visceral experience that will please both gamers and fans of the sport."

Rated "E" ("Everyone- content suitable for persons ages six years and older) by the ESRB, Mat Hoffman's Pro BMX delivers an authentic, cutting edge BMX experience by allowing gamers to ride like 10-time world vert champion, Mat Hoffman, or seven other top pros. Gamers can perform hundreds of tricks in a variety of realistic courses in an effort to garner the ultimate BMX crown. Players tear through real-world tracks, performing signature tricks with the speed and agility of seasoned riders.

About Activision, Inc.

Headquartered in Santa Monica, California, Activision, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products. Founded in 1979, Activision posted revenues of $620 million for the fiscal year ended March 31, 2001.

Activision maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Japan, Australia, and the Netherlands. More information about Activision and its products can be found on the company's World Wide Web site, which is located at http://www.activision.com.

The statements contained in this release that are not historical facts are "forward-looking statements." The Company cautions readers of this press release that a number of important factors could cause Activision's actual future results to differ materially from those expressed in any such forward-looking statements. These important factors, and other factors that could affect Activision, are described in Activision's Annual Report on Form 10-K for the fiscal year ended March 31, 2001, which was filed with the United States Securities and Exchange Commission. Readers of this press release are referred to such filings.

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