SPIDER-MAN(tm) OFFICIAL STRATEGY GUIDE GIVES PLAYERS THE EDGE TO UNLEASH THEIR SPIDER-SENSE

Signature Series Guide Is As Entertaining As It Is Useful

INDIANAPOLIS - April 17, 2002 - Suddenly empowered with super hero abilities like wall-crawling and spider-sense, Peter Parker faces a major challenge- learn to become Spider-Man and save a city in distress. Are you up for the challenge? Players of Activision, Inc.'s highly anticipated Spider-Man(tm) game are in luck, as BradyGames provides the essential lifeline for the daunting task that awaits them with the Spider-Man Official Strategy Guide.

The game immerses players in a web-slinging adventure inspired by the Columbia Pictures/Marvel Entertainment's upcoming "Spider-Man" feature film. Gamers assume the role of a fledgling super hero, weighing great power with great responsibility, as he embarks on a career to thwart crime and put an end to a mastermind criminal, Green Goblin and his legions of evil.

Facing fierce super-villains and obstacles, gamers are pushed to the limit. As Activision and BradyGames' Spider-Man Official Strategy Guide aids them in their journey, providing extensive information for a truly unique gaming experience. The comprehensive swingthrough, combined with ultimate boss strategies, gives gamers the upper hand over their enemies. Precise level maps mark key locations and guide players through each highly detailed level with thorough explanations for each character's abilities - which play an integral part in strategy planning.

"Spider-Man has been a childhood hero for many of us at BradyGames and we're thrilled to be a part of the excitement surrounding this game and the movie," said David Waybright, Publisher for BradyGames. "I'm confident that our enthusiasm for this property is going to show in our Signature Series guide."

As the latest edition to the Signature Series, BradyGames' line of deluxe strategy guides, the Spider-Man Official Strategy Guide promises to amaze avid gamers and Spider-Man fans alike, with its quality design and innovative content. Some special features gamers will find in this guide are:

* Special collector's edition cover with matte laminate and spot gloss varnish

* Full-color images on the inside front and back cover

* An immense collection of concept art, giving players a glimpse into the making of the game

* An exclusive Spider-Man poster

* Interviews straight from the game's developer, character histories, storyboards and more

"We are very impressed with BradyGames' Signature Series line," said Justin Berenbaum, Manager of Business Development for Activision. "This Signature Series guide is a perfect tribute to the Spider-Man franchise and Spider-Man collectors will love this as much as gamers."

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About Spider-Man Merchandising L.P:

Spider-Man Merchandising L.P. is a limited partnership between Sony Pictures Consumer Products Inc. and Marvel Enterprises Inc. The partnership oversees the expansive licensing and merchandising campaign surrounding Columbia Picture's highly anticipated theatrical release, "Spider-Man". Spider-Man Merchandising L.P. explores a full range of merchandising categories for one of the world's most recognized characters.

ABOUT ACTIVISION

ABOUT BRADYGAMES

Strategy guides have become an essential part of the high-tech world of gaming, and BradyGames delivers everything gamers need to win - comprehensive tips, strategies, cheats, and more! BradyGames creates strategy guides for the most anticipated games. Each guide takes on the unique look and feel of the game it supports while providing every piece of essential information. BradyGames' talented team of authors and editors cover every aspect of the game to provide the most detailed information available.