March 29, 2006

Super Bowl XL Champion Pittsburgh Steelers Coach Bill Cowher to Grace Cover of NFL Head Coach from EA

From the Makers of Madden NFL Football Comes an All-New Coaching Strategy Game

Electronic Arts announced today that World Champion Pittsburgh Steelers Coach Bill Cowher will be on the cover of NFL Head Coach¸ available in stores June 20, under the EA SPORTS™ brand. NFL Head Coach is in development at EA Tiburon, EA’s studio responsible for other NFL videogame franchises including: Madden NFL Football and NFL STREET. This is the first-ever 3D sports strategy game where you can experience the emotional rollercoaster of coaching with the most true-to-life and authentic sports strategy game ever created.

Cowher, the longest-tenured head coach in the NFL, is fresh off his first Super Bowl title with a 21-10 victory over the Seattle Seahawks in Super Bowl XL in Detroit. In 14 seasons under the leadership of Cowher, the Steelers have earned 10 postseason berths, captured nine division titles, advanced to six AFC Championship games and have made two Super Bowl appearances. The Pittsburgh-area native is one of only six coaches in NFL history to claim at least eight division titles and ranks ninth in NFL history for longest head coaching service with one team.

“With NFL Head Coach there is finally a game that gives true football fans the chance to strategize and become the head coach of their favorite team,” said Cowher. “Coaching is about leadership and everyone will now see how difficult, but also how rewarding coaching can be.”

NFL Head Coach challenges gamers to build and manage every aspect of a football team from the ground up. A simple conversation system and an engaging graphical interface allow users to immerse themselves into the lives of an NFL head coach. As head coach, you develop a team strategy, execute it on and off the field, and try to build a winning organization year after year. Your status as a coaching legend will rise and fall based on all of your actions as you strive to become the greatest head coach of all time.

NFL Head Coach will be available for the PlayStation®2 computer entertainment system, Xbox® videogame system from Microsoft, and PC-CD. This product is not yet rated by the ESRB. For more information log on to www.nflheadcoach.com.

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