BradyGames® sweeps gaming strategy guide industry in 2004

INDIANAPOLIS - March 24, 2004 - BradyGames once again led the top of the strategy guide charts in 2004, publishing the best-selling guide of the year - Grand Theft Auto: San Andreas Official Strategy Guide, according to The NPD Group. This strategy guide was not only the best-selling guide in the video category, but also the number one selling strategy guide overall for 2004. And now, after five months in the market place, the Grand Theft Auto: San Andreas guide continues to sell more strategy guides every week than most guides will do in their lifetime.

According to annual sales data for strategy guides from The NPD Group*, BradyGames captured a 42 percent total market revenue share for the year, an increase of over 11 percent from 2003. The company also increased its individual video guide market share and PC guide market share in 2004-with guides holding the top spots in both categories.

The number one selling Grand Theft Auto: San Andreas guide was closely followed by more BradyGames guides in the Top 10. Included were their guides for FINAL FANTASY® X-2, FINAL FANTASY® XI, Star Ocean®: Till the End of Time™, and Spider-Man 2™: The Game.

“Our continued efforts to raise the bar for quality, and working with great partners like Rockstar, Square Enix, Blizzard, and others really made the difference for us last year,” said David Waybright, publisher of BradyGames. “This year won't be any different for BradyGames. We will still publish the best strategy guides on the market, and continue to lead with innovation and value.” It is this ambitious publishing strategy that has contributed to BradyGames' banner year and poised it for an exceptional start to 2005.

BradyGames, produces the best strategy guides each and every year with the #1 selling video and pc strategy guides in the industry. The quality of BradyGames guides has been idely recognized as the best in the industry with their Signature Series and Limited Edition products, categories that BradyGames created. BradyGames provides added value solutions through its website www.bradygames.com  with online updates and video content. This world wide online presence is the conduit for BradyGames news, information and online updates to strategy guides. Through its innovation and exclusive partnerships, BradyGames is on the path to an even more successful future. For more information about BradyGames, visit www.bradygames.com  and Take Your Game Further®.

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