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SEGA'S SCI-FI ACTION THRILLER GUNVALKYRIE BLASTS ON TO XBOX

SAN FRANCISCO - (March 19, 2002) - SEGA(r) of America today announced the launch of "GUNVALKYRIE(tm)," a science-fiction-fueled action title available exclusively for the Xbox(tm) video game system from Microsoft(r). Developed by SEGA's legendary Smilebit studios, the developers behind the hit "JSRF - Jet Set Radio Future(tm)," "GUNVALKYRIE" delivers a rich anime-inspired storyline, jaw-dropping graphics and innovative 360-degree third person action. Set in a futuristic past overrun by nightmarish technological advances and hordes of giant mutant insects, "GUNVALKYRIE" takes gamers through epic outdoor environments and deep into labyrinthine caverns on their quest to save the world from the effects of unchecked technological progress. Armed with a jet pack and upgradeable weapons and armor, "GUNVALKYRIE" gives gamers the ability to move freely through massive interactive environments by mastering breathtaking aerial maneuvers. Featuring heart-pounding 360-degree combat sequences where enemies attack from all directions, "GUNVALKYRIE" is an intense exercise in speed, strategy and survival.

"'GUNVALKYRIE' delivers some of the most intense, innovative action available on any console, bar none," said Mike Fischer, vice president of entertainment marketing, SEGA of America. "A blend of old school action and next-generation sophistication, 'GUNVALKYRIE' takes full advantage of Xbox, elevating third person action to dizzying new heights."

The "GUNVALKYRIE" story follows a brilliant scientist named Dr. Hebble as he discovers a string of incredible technological breakthroughs after harnessing mysterious energy emitted from Halley's Comet. When these advances accelerate beyond his control and the mysterious doctor goes missing, the results threaten to destroy mankind. In response, GUNVALKYRIE, an organization formed to police the misuse of technology, sets off to retrieve Dr. Hebble and return order to the free world - by force.

"GUNVALKYRIE" is now available in retail stores nationwide a suggested retail price of $49.95. The game is rated "T" for "Teen."

About SEGA

SEGA(r) of America is the American arm of Tokyo, Japan-based SEGA Corporation, a $3.5 billion corporation by market capitalization, recognized as a worldwide leader in interactive entertainment both inside and outside the home. The company develops, publishes and distributes interactive entertainment software products for a variety of hardware platforms including PC, wireless devices, and those manufactured by Nintendo, Microsoft and Sony Computer Entertainment Inc. SEGA of America's Web site is located at www.sega.com.

Xbox is a trademark of Microsoft Corporation in the United States and/or other countries.



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