The Highly Anticipated Graphic Adventure Game Ships To Retailers This Week

San Jose, CA. (March 14, 2002) – BAM! Entertainment (Nasdaq: BFUN) today announced that it has begun shipping Broken Sword: The Shadow of the Templars for the Game Boy Advance to stores this week. An engrossing and addictive graphic-adventure game based on the hugely successful PC and PlayStation series, Broken Sword: The Shadow of the Templars was developed by the York-based Revolution Studios.

“Broken Sword: The Shadow of the Templars fills a need in the portable gaming market-- the need for excellent adventure games,” said Alain Tascan, Vice President of Worldwide Product Development for BAM! Entertainment. “Revolution’s talent for telling a great story and their ability to bring all of the outstanding features from the PC and PlayStation versions to the Game Boy Advance has created a graphically pleasing and truly clever adventure gaming experience for the handheld.”

The game follows the story of George Stobbart, an unsuspecting American on holiday in Paris who witnesses the theft of an ancient manuscript and the brutal assassination of its keeper. This manuscript was created in the 14th century by the mysterious order of the Knights Templar and points to where their legendary power has been hidden for over six hundred years. Through his own investigations George discovers that the manuscript’s new owners intend to harness the power for their own sinister agenda. Broken Sword: The Shadow of the Templars takes players to over 70 locations with many hours of addictive and compelling gameplay in addition to a completely new control system exclusive to the Game Boy Advance version.

“The results we’ve been able to achieve on the Game Boy Advance have exceeded even our expectations”, said Charles Cecil, Managing Director, Revolution Software Ltd. “BAM!’s commitment to the project and the team’s hard work has ensured that this is one of the most enjoyable Broken Sword games to date”.

Broken Sword: The Shadow of the Templars has already received many industry accolades as well as rave reviews from the gaming press. Nintendo Power says of Broken Sword: The Shadow of the Templars: “This is one of the best text-based games I've ever played…Broken Sword is well written and beautifully illustrated.”

About BAM! Entertainment, Inc.

This release contains statements that are “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. These statements are based on current estimates and projections about BAM! Entertainment’s business, which are derived in part on assumptions of its management, and are not guarantees of BAM! Entertainment’s future performance, as such performance is difficult to predict. Therefore, actual outcomes and results may differ materially from what is expressed or forecasted in such forward-looking statements due to numerous factors. Such factors include, but are not limited to those described in the final prospectus dated November 14, 2001 relating to the initial public offering of BAM! Entertainment, which was filed with the U.S. Securities and Exchange Commission. Readers of the release are referred to this filing. BAM! Entertainment does not intend to update any of these forward-looking statements after the date of this release.

BAM! Entertainment, BAM! and BAM!4 are trademarks of BAM! Entertainment, Inc. PlayStation is a registered trademark of Sony Computer Entertainment Inc. Nintendo GameCube is a trademark of Nintendo of America, Inc. Microsoft and Xbox are registered trademarks or trademarks of Microsoft Corporation. Nintendo and Game Boy Advance are trademarks of Nintendo. All other trademarks are the property of their respective owners.