Santa Monica, CA, (February 25, 2004) – The V Games (<http://www.thevgames.com/> ) -- the first ever live-action console and PC-based video game tournament, is counting on gamers from around the country to show off their latest tricks, skills and strategies as they compete for thousands of dollars in prizes and recognition as one of the best gamers in the country. In an alliance announced today, GameFly (<http://www.gamefly.com/> ), the world’s leading online video game rental service offering the best selection and availability, will be an exclusive category sponsor for the 2004 V Games.

Also sponsored by Ziff Davis Media Game Group and EB Games, the 2004 V Games, an Entertainment Software Promotions event, will begin in March and continue through October of 2004; visiting 30 major cities along the way.  An estimated 30,000 people will compete in six of the top video games nationwide. Tournaments will be held at malls across the country where EB Games retail stores are located.

As a sponsor, GameFly will offer free trials of its popular game rental service, both at the V Games website as well as on-site at the 30-city locations where the games are being held. All registrants for the V Games will receive a bonus 14-day free trial to GameFly, and the five V Games tournament champions will each receive a 1-year free membership to GameFly.  

“GameFly’s exceptional selection and availability of video games makes them an ideal sponsor for this event, which attracts gamers of all ages and demographics. GameFly makes available classic, hard-to-find games for the older generation of gamers who are now playing along with their kids, as well as the latest kids and family games to attract the younger demographic,” said Heath Gross, V Games co-founder and Director of Marketing. “With GameFly’s professionalism and high-quality service, it is a perfect fit for the V Games.”

“Gamers have really embraced GameFly’s subscription rental model and our commitment to customer service – and aligning with the V games gives us the opportunity to get in front of some of the best and most dedicated gamers in the country. We look forward to the opportunity to work together and increase awareness of what this industry has to offer,” said Sean Spector, co-founder of GameFly.

With more than 1500 titles in stock, GameFly delivers the best game selection and availability, including all of the latest releases as well as hard-to-find classic games for the PlayStation®2, Xbox, GameCube and GameBoy Advance. GameFly memberships are priced at $21.95 per month, which entitles members to rent as many games as they want, with two games out at any given time. Games arrive by first-class mail, and when the player is finished with a game, they simply send it back (postage paid) and GameFly will send out the next game in their queue. Complete controller instructions for each game can be found on the GameFly website.

If players want to keep a game, they can simply go onto GameFly.com and click the “Keep It” button.  GameFly will then mail the original packaging and manual, and charge the subscriber’s credit card the advertised, discounted rate to own the game. Gift certificates can also be purchased in one-month increments for up to 12-months, or applied toward an existing GameFly membership.

About GameFly
Founded in 2002, Santa Monica-based GameFly is the world's leading online video game rental service, delivering the best selection and availability by offering over 1500 titles.  Located at www.gamefly.com <http://www.gamefly.com/> , the company also offers hundreds of the highest quality, pre-played video games for sale at exceptional prices.

 
 

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